Admissions Applications

Responsibilities

• Improved the look and usability of the forms
• Organized color scheme and content changes
• Did all typesetting

Client Goals

• To update the look of the applications to fit the new campaign
• Unique color system to make it easy for staff to grab the correct application, taking into account quantity and printing costs when determining color scheme

Design Notes

• I brought the look in line with the new campaign matching font treatment and header/li>
• Focused on improving usability; line length, spacing, and sequencing of information
• Used smalled number of colors on those with the smallest run to keep costs down

Software used

Indesign